Friday, January 22, 2010

702 ONLY: Homework due Tuesday, Jan. 26

Do this in on loose-leaf. Turn in at the start of class on Tuesday, Jan. 26

Step 1:
Go to the AdCouncil website's anti-steroids campaign (Asterisk) and listen to the 2 radio spots (rap and metal), view all 3 print ads and the 2 outdoor ads. These links can be found at the right side of the page.
http://www.adcouncil.org/default.aspx?id=520

Step 2: Create a pros and cons chart (in T-chart format) with three columns: rap, metal, print.

Step 3: Analyze the different media in terms of effectiveness. What are the positives about each spot? What are the negatives? Give as much detail as you can.

This work will be graded as classwork and will serve as your first grade for the new term. Any work not completed will be marked zero.

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